Service
the reason
According to an estimate from 2021, the internet now causes more greenhouse gases than air travel. A study by the Shift Project estimated total internet emissions at around 3.7% of global CO2 emissions in 2018. However, this figure is highly dependent on the assumptions made and should therefore be interpreted with caution.
The main drivers of internet energy consumption are streaming services, social media and the growing number of websites. The energy consumption of websites depends mainly on web hosting and the size and amount of data transferred. It is estimated that the internet accounts for almost 10% of global energy consumption.
To minimise the energy consumption and carbon footprint of websites, sustainable web design can be used. Examples include using renewable energy for web hosting, efficient website design, avoiding unnecessary data transfers and optimising the images and videos on the site. Through sustainable web design, everyone can contribute to reducing the energy consumption and environmental impact of the internet.
the goal
The goal of sustainable web design is to minimise the energy consumption of websites in order to reduce the carbon footprint and thus support the fight against climate change. Many websites are hosted on servers that require a lot of energy to run and cool. Sustainable web design can reduce energy consumption without sacrificing website functionality or design.
Sustainable web design includes many different optimisations, such as using renewable energy for web hosting, reducing the size of images and videos, minimising code and optimising load time. Avoiding unnecessary data transfers and designing the website efficiently can also help minimise energy consumption.
Sustainable web design is particularly important for websites that are frequently accessed. The more often a page is visited, the greater its energy consumption. Through sustainable web design, websites can remain energy-efficient and environmentally friendly even with high visitor numbers.
the benefit
As can be seen from the previous points, energy savings can be achieved in the user and in the infrastructure (host, internet provider). Through sustainable web design, you as a company can help to reduce the energy consumption of your website and thus actively contribute to environmental protection.
As a certified provider of sustainable web design, we can issue you with a certificate that identifies you as a responsible company. Through the public presence of the certificate, you show your customers and the public that you are committed to sustainability and environmental protection. This can have a positive impact on your image and credibility.
In addition, many of our solutions can also help to improve the loading speed of your website. Google rates the speed of a website as an important factor for ranking in search results. So a fast website can not only help you save energy, but also improve your SEO and bring you more traffic and customers.
the process
Your website should move towards a climate-friendly future. The first step is an analysis of the current state to identify weak points. Options for improvement are then proposed and selected together with you. Implementation takes place in close cooperation with your IT team or a third-party provider. After completion, the website is approved and certified. This is how you show your responsibility for the environment and make your website fit for the future.
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current stat
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analysis
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choice of options
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implementation
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check
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certificate